Baby Buggy works with a network of over 50 community based organizations (CBOs) to distribute new and gently used essentials: from cribs and strollers to clothing and bottles, all of which are vetted for safety.
How We Give
Baby Buggy distributes product through 50+ carefully selected CBOs, each of which apply annually to become a recipient. Each month, the organizations submit the items they need for the families they serve. Based on available inventory, Baby Buggy does our best to fill these requests, providing approximately 60,000 items each month.
Incentive Based Donations
Baby Buggy’s product distributions are combined with comprehensive social service assistance, such as job training, financial literacy classes, and parenting support & education. They are often used as an incentive tool by CBOs to encourage parents to take steps that will help them become better providers for their children. For example: A mom receives a stroller after demonstrating that he has opened an education savings account for her child. A father receives a crib after participating in a 16-week fatherhood program.
By making donations through proven programs like Head Start and Nurse-Family Partnership, Baby Buggy is ensured that families not only receive immediately-needed items like strollers and bottles, but that recipient parents are enrolled in programs that will help build their self-sufficiency over the long-term.
What We Give
Since our inception in 2001, Baby Buggy has donated over 7.3 million items including more than:
- 7,500 Cribs
- 8,300 Strollers
- 5,800 Front Carriers
- 4,100 Feeding Seats
- 2,700 Playpens
Baby Buggy’s Father of the Month
In 2010, Baby Buggy launched its Fatherhood Initiative to support fathers who are struggling to play a greater role in the lives of their children. Since that time, we have donated over 160,000 items to fatherhood participants in NYC and LA. Each month, we are going to feature some of the dads who have played a part in making this program happen. This month, it’s Baby Buggy’s own Office Manager, Rick Justiniano. Here is his interview with Baby Buggy’s Executive Director Katherine Snider:
KS: When you joined Baby Buggy in 2009, there was only one other man on staff. And you were our first dad. You were a pioneer! What was it about Baby Buggy that appealed to you?
RJ: Helping families- I loved the idea. I loved the idea that it wasn’t just a 9 to 5 job. It was somewhere where you were happy to get up in the morning and come to work. My parents came here from Puerto Rico in the 1960s. I grew up in a neighborhood with a lot of poverty. I saw the importance of giving back. It was always a struggle for my dad, but he worked hard. He was very responsible. He always put us first. My mom was a school teacher at PS 173. She was very dedicated, and she told us stories about kids living in really bad situations. My family volunteered a lot at soup kitchens during the holidays, and we did food drives.
KS: You have two amazing, beautiful daughters. How old are they now?
RJ: Zoe is 12 and Mya is 14. Since I started work at Baby Buggy, the girls have become more conscious about giving back. They are more appreciative of what they have.
KS: What is your favorite thing to do with your girls?
RJ: Going to the park on Sundays with my girls- when it’s warm. I love having picnics with them. Sundays in the winter start with a big breakfast. We all sit around reading. I read the Times, they do their homework. And then we all make a big dinner.
KS: Since you joined us, we launched our Fatherhood Initiative. What do you think it most interesting or important about this initiative?
RJ: Dads are so important to their kids- more important than many think. The status quo is that moms are more important. And the system supports that. I know from my own experience that dads often have to fight to be there for their children. And I love the way we donate. We don’t just give out stuff. We ask fathers to make a commitment to the program and to their kids, and reward them for it. Our donations make it easier for them to be parents.